The Most Instagrammable

Business Books

10 Business Books
Instagram Users Are Buzzing About

The Most Instagrammable Business Books

10 Business Books Instagram Users Are Buzzing About

It may come as a surprise but business books are all the rage on Instagram. The hashtag #businessbooks alone has been used well over 150k times, and you can see social media feeds light up about these books, particularly because they include some profound insights and methods to become a whip-smart business person.

Our study tallied up the numbers obtained by aggregating the hashtags for each book and ranked them based on which book had the highest number of hashtags.

From engaging insights into modern business to bestselling leadership guides, here are some of the most double-tapped business books – as captured by the book lovers of Instagram.

#1 Rich Dad Poor Dad

At the top of the list is Rich Dad Poor Dad. With over 32 million copies sold, the impeccably written story of Robert Kiyosaki explores the difference between the wealthy and the nonwealthy regarding their perceptions of money.

The book is candy: after you finish one chapter, you want to read another. Expect gems like:

“The love of money is the root of all evil." The lack of money is the root of all evil.”

Robert Kiyosaki

Rich Dad Poor Dad is on many top ten business book lists and for good reason. This book not only explores countless lessons for those who want to build wealth but it also provides actionable steps to improve your financial situation.

#2 Think and Grow Rich

Think and Grow Rich is an Instagram fixture. Having been around for over 90 years, this book stands the test of time. It’s packed with timeless wisdom and effective guidance to help you get what you want out of life.

And the book is full of useful facts and quotes to remember:

Mind control is the result of self-discipline and habit. You either control your mind or it controls you. There is no hall-way compromise

-Napoleon Hill

Containing insights from hundreds of millionaires, the book taps into the power of one’s mindset and provides strategies to cope with self-doubt and laziness. Fans of the book advocate working through Hill’s exercises while reading it and returning to it several times to get the most out of it.

#3 Atomic Habits

At once brilliant, insightful, and witty, this book is the perils of Instagram obsession writ large. And Instagram folks have a reason to be this addicted as the book offers a proven framework to incorporate positive habits and eliminate habits that get in between you and success.

If you’re struggling to change habits, the problem isn’t you, it’s your system. Bad habits repeat themselves not because you don’t want to change, but because you have the wrong system for change

James Clear

Atomic Habits teaches you to develop habits that will help you reach your goals. The author illustrates how making minor modifications to your daily routine may help you make steady progress toward even the most lofty goals.

#4 Start with Why

Simon Sinek’s Start with Why is one of the top leadership books for illustrating a new theory of success. Sinek contrasts successful people and ties them to a similar motivation that drives their exceptional leadership.

He claims that most businesses have it backwards, concentrating too much on WHAT they offer and HOW it works.

But in reality….

People don’t buy what you do, they buy why you do it

-Simon Sinek

Sinek brings together a clear image of what it genuinely takes to lead and inspire, by drawing on a wide range of real-life stories. This book is for everyone who wants to be inspired or inspire others, as folks on Instagram are currently doing.

#5 How to Win Friends & Influence People

Since its initial publication in 1936, Dale Carnegie’s New York Times bestseller How to Win Friends and Influence People has sold over 30 million copies worldwide. Despite the fact that it is the oldest book on the list, it is one of the most well-known business books ever published.

The only way on Earth to influence other people is to talk about what they want and show them how to get it

Dale Carnegie

The ability to make contacts and build relationships is one of the most important aspects in business and sales. This best-selling business book claims to impart the necessary communication and persuasive abilities it takes to succeed.

#6 Think Again

With yet another best-seller, Adam Grant seems to have the Midas touch. His main point here is that you should always question why you believe the way you do. He uses notable examples from history to show how people didn’t have the proper solution the first time but changed to succeed.

Intelligence is traditionally viewed as the ability to think and learn. Yet in a turbulent world, there's another set of cognitive skills that might matter more: the ability to rethink and unlearn

-Simon Sinek

Think Again puts forward the crucial aspects of actually acquiring learning agility: it shows us the importance of reconsidering and rethinking what we know and start doing it despite the ego getting in the way.

#7 Shoe Dog

Nike is now a global symbol, but it took a lot of hard work to get there. Nike co-founder Phil Knight discusses establishing his venture after business school with $50 borrowed from his father.

“Beating the competition is relatively easy. Beating yourself is a never-ending commitment”

Phil Knight

If you want to establish an iconic brand, it helps to follow in the footsteps of those who have already built famous companies. Few people can claim to have established a brand as famous as Nike, revered across the world, and with its instantly identifiable “swoosh” insignia. But that is exactly what Phil Knight did. And he’s published a book on how he accomplished it.

#8 Outliers

Malcolm Gladwell seeks to dispel the myths about success by exploring not only attributes but also the genesis and environment of the extremely successful. He selects exceptional achievers and discusses how their culture, background, and other circumstances shaped them into the people they are today.

Outliers are those who have been given opportunities and who have had the strength and presence of mind to seize them.

-Malcolm Gladwell

He claims that we focus too much on what successful individuals look like and too little on where they come from: their culture, family, generation, and the unique experiences of their childhood.

#9 Zero to One

In today’s world, many companies rise swiftly and then fall just as quickly. This is due, among other things, to a lack of originality and imagination in problem solutions.

Thiel takes on the trend of launching enterprises that already exist in this book and deconstructs the copycat mindset. He encourages the reader to concentrate on innovation.

Everytime we create something new we go from zero to one

Peter Thiel

Thiel advocates for a paradigm change that focuses on the world’s future needs. He illustrates the strength and advantage that monopolies have over competing enterprises for market share. This is the book to read if you’re seeking the next great idea.

#10 Essentialism

Essentialism is a book that every entrepreneur should read. It’s more than just a time management book; it’s a practical philosophy for making life more productive and pleasurable.

Take a deep breath. Get Present in this moment and ask yourself what is important this very second

-Greg McKeown

Essentialism is about finding fulfillment via the disciplined pursuit of less. It’s not about becoming more productive or efficient. Instead, it’s about being more intentional about the few things that are truly important while avoiding everything else. In a nutshell, it’s all about doing fewer things better.

About Studying in Switzerland:

Inspired by students worldwide who want to study at excellent universities, Studying in Switzerland (SiS) helps them find the universities where they can become the next generation of world leaders and innovators. is a comprehensive resource for studying in Switzerland, aiming to give prospective and current international students a full insight into studying, living, and the costs of their new academic Swiss lives.

Media Contacts:

Luarda Gjata – Sr Digital PR Specialist – [email protected]

Dardan Shehu – Content Marketing Specialist – [email protected]