The sports industry has transformed into a multibillion-euro business thanks to international sponsorship and corporate competition. In global politics and cross-cultural exchange, as well as trademark rights and financial models, international sports have set standards and reshaped boundaries. This field of study calls for professionals with specialized expertise in sports management combined with comprehensive business and financial knowledge. Via courses in negotiation, sponsorship, and broadcasting, among others, students learn unique skills to meet this competitive market’s demands.
Career
This degree helps students acquire specialist skills in the sports sector, including sports broadcasting and event management, as well as provides them with fundamental business knowledge. Upon successful completion of this degree, students may be interested in job positions such as the ones below:
- A sports marketer promotes teams and/or professionals aiming to present a good image; their final goal is to increase sales revenue for these teams or professionals.
- An event coordinator is in charge of an event and its planning.
- A sponsorship manager is in charge of overseeing an organization’s sponsorship activities.
- A ticket sales manager is in charge of managing the tasks and staff related to ticket sales.
Areas of Work
The Bachelor of Arts in Sports Management degree prepares students to work in the sports industry. Some sectors and professional fields that may be of interest for graduates of this degree are sponsorship, esports, recreation management, media.
